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Canalichio Pete - Strategic Brand Licensing Building Brand Value Through Enduring Partnerships - Paperback Taoism Barcode: 9780593539262

Canalichio Pete - Strategic Brand Licensing Building Brand Value Through Enduring Partnerships - Paperback Taoism Barcode: 9780593539262Binding: Paperback Description: This book presents a roadmap for a brand licensing strategy to enable companies to leverage brand value and expand into other product categories or into different markets. Readers will understand both the risks and the benefits of partnerships how to make the most of a brand's potential in the digital platform and how to extend a product portfolio through established brands. Brand licensing can be of interest to many

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Description

Barcode: 9780593539262

Tish Tenud

Barcode: 9780316259460

Barcode: 9780374388614

Through analysing the talk that goes on in primary school classrooms the book examines the process of talk and learning in detail and shows how teachers questions instructions and statements can support and extend children's learning

Canalichio Pete - Strategic Brand Licensing Building Brand Value Through Enduring Partnerships - Paperback Taoism Barcode: 9780593539262Binding: Paperback Description: This book presents a roadmap for a brand licensing strategy to enable companies to leverage brand value and expand into other product categories or into different markets. Readers will understand both the risks and the benefits of partnerships how to make the most of a brand's potential in the digital platform and how to extend a product portfolio through established brands. Brand licensing can be of interest to many

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