Keracolor Fade Effect Color Fading Shampoo Home Beauty Unique Self-Cleaning Function to prolong

Unique Self-Cleaning Function to prolong the life of your dryer with a touch and hold of a button

Maximum strength encapsulated Retinol without irritation

Provides long lasting maximum hold to any style

dark natural looking tan

Novaplex works on a molecular level to restore hair providing superb softness

Keracolor Fade Effect Color Fading Shampoo Home Beauty Unique Self-Cleaning Function to prolongFade Effect is a sulfate free fading shampoo that gently cleanses your hair and scalp while fading out any direct dye hair color. Works well with Keracolors Color + Clenditioner color line. Too bright or just want to switch up your look? Bring down the color intensity to get the your desired hue. Keracolors Fade Effect is a color fading shampoo designed to instantly fade, dull, and help erase direct dye pigments. A Vitamin C infusion provides maximum