Bartel Sheehan Kim (University Of Oregon Usa) - Advertising Management In A Digital Environment Text And Cases - Paperback Techniques Of Music / Music Tutorials This item's title is: Making

Bartel Sheehan Kim (University Of Oregon Usa) - Advertising Management In A Digital Environment Text And Cases - Paperback Techniques Of Music / Music Tutorials This item's title is: MakingBinding: Paperback Description: Advertising Management in a Digital Environment: Text and Cases blends the latest methods for digital communication and an understanding of the global landscape with the best practices of the functional areas of management. Divided into three core sections the book provides a truly holistic approach to Advertising Management. The first part considers the fundamentals of advertising management including leadership ethics

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