mascot of kool cigarettes As some have pointed out, it's odd that a generic "Mr Cig" is promoting cigarettes, when it was a heavily branded industry with it's own branded mascots such as the Penguin ( Classic - KOOL menthol cigarettes

Classic KOOL menthol cigarettes employed a cartoon penguin mascot for three decades, beginning in the early 1930s. However, it is unlikely that the penguin was the primary focus of attention in Joe Camel Wikipedia The History of Cartoon Cigarette Advertising Mascot Snapshot YouTube Kool Your Throat 1992 Kool Cigarettes Muscle Penguin "Even You Can't Go Wrong Here" Print Ad Willie the Kool Penguin: The Cigarette Mascot That May (Or May Not) Have Inspired the Creation of a Batman Villain Nothing But Comics

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